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    What’s Your Customer’s First Impression?

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    Have you ever wondered what your customer’s think of your business the first time they encounter your office or staff?  The first impression made is often critical as it can mean potentially new, consistent business or it can mean a possible headache*, if you’re lucky, or an unsatisfied customer (who will probably tell several people of the disappointment). Be mindful, first impressions go beyond human contact, it’s a reflection of you, your business in general, your business priorities and activities as well as your marketing efforts. *I referred to a customer giving you a potential headache because I consider that a fairly good sign and an exceptional learning experience. The…

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